Sculptures are three-dimensional works of art that can be made from all sorts of materials such as wood, clay, metal, and stone.
People have been making sculptures for thousands of years, long before the new age. Thousands of years later, people’s fascination with this form of art is still going strong. That drive is currently perpetuated by art collectors, museums, organizations, businesses, and art lovers in general.
Aside from art collectors and museums whose sphere of interest revolves around the different types of art, businesses and organizations are becoming more and more involved and significantly fuel the custom sculpture market.
Businesses & Custom Sculptures in History
Businesses and art present a unique relationship that has lasted for a long time. Let’s learn how the support of art can be beneficial to the business through the case of the Medici Family.
The Medici family from Florence was a family of bankers whose affection for sculptures and art, in general, was well-known. Their business halls and offices from where they conducted their businesses were filled with pieces of art and sculptures.
Their banking success was massive and well-recorded in history. But at the same time, their family name and brand were also associated with their support for the artists.
Being a banker in the 15th century didn’t sit nicely with most people. However, their support of art, the art that was always present around them, have softened the hearts of people and even made them quite popular with most people.
Businesses & Custom Sculptures Today
Successful businessman and people that run various organizations are fully aware of the power of art and its captivating effect it has over people. Here is a short overview of why today’s businesses like to invest in custom sculptures.
First, and most important of all, it is about making a great first impression. A custom sculpture can evoke empathy, comfort, peace, of some other feeling. It can awe the viewer and make them feel good before the meeting or presentation takes place.
That’s a state of mind that always helps, regardless of whether it is about presenting a new business venture to some business associates, trying to raise capital, trying to hire talent, or trying to sell something.
The second most important thing is about being reminded of their identity every time you visit their property. It is a visual statement to which you get connected on a deeper, more meaningful level.
Organizations & Custom Sculptures Today
A custom sculpture can easily convey a certain mission, an idea, or even an entire philosophy of an organization. Furthermore, it can inspire young people to take action and be part of a greater cause.
For example, a sculpture of a local community hero, someone that they have all admired and respected, can fire up their imagination.
Hospitals also often order custom sculptures. They order sculptures that evoke feelings of hope and strength. By doing so patients can feel better about themselves and be more optimistic.